Report of the Media Monitoring Team
During the recent Presidential election period, the Independent Committee for
Election Monitoring (ICEM) trained a team of observers to monitor media coverage
of campaigning and all aspects of the election. The team's main objective was
to ascertain the extent to which the Egyptian media remained neutral and unbiased
towards the running candidates, and to record the degree of its obedience to
the law. The following is a report on the progress of media monitoring
unit during the presidential campaigns. The report covers the first week of
electoral campaigns August 17-23). The team monitored several official and private
newspapers, which included Al-Akhbar, Al-Ahram, Al-Mesa, Nahdt Masr, and Al-Masry
Al-Yom in addition to several TV channels: Channel I and II, Nile News, and
Dream II. Media affiliated with political parties were excluded from the monitoring
process due to their representation of presidential candidates.
In Brief:
1. The monitoring process was carried out by a team
of nine observers.
2. The observation lasted from August 17th until September
4th, 2005.
3. The ICEM took as legal basis the Presidential Law,
which stipulates that state-owned media should be equally accessible to all
candidates.
4. The observer's tasks depended on two different criteria:
(A) Quantitative criteria, which were based on counting the percentage
of media coverage, by time and space allocated.
(B) Qualitative criteria, which were based on both positive and negative
representation of the candidates.
The committee gathered qualitative and quantitative measures and processed them
as statistical data.
General overview:
Private printed and electronic media coverage exhibited greater levels of neutrality
than the state owned media.
Private TV coverage was characterized by greater neutrality than the state owned
TV.
Independent newspapers such as Al-Masry Al-Yom and Nahdt Misr showed a high
level of neutrality.
Observers Reports:
(1) Official Newspapers
Main titles dedicated to the NDP candidate reached 97 %.
Internal contents dedicated to the NDP candidate reached 87 %.
Ads dedicated to NDP candidates were estimated at 54%, while ads dedicated to
Al-Wafd candidates reached 45%.
(2) Independent Newspapers
Main titles dedicated to NDP candidate reached 82%, while the Al-Wafd candidate
occupied 13 % and 3% for the Al-Ghad candidate.
The internal content dedicated to the NDP candidate obtained 55%, while the
Al Wafd candidate obtained 11%.
Ads dedicated to NDP candidate reached 54 % while Al-Wafd candidate received
45%.
(3) Official TV Channels
The largest percentage of space in the [which ?] News Bulletin was granted to
the NDP candidate.
Most of the discussion programs were dedicated to the NDP candidates.
The gap between the percentage of ads dedicated to the NDP candidate and Al-Wafd
candidate was fairly small.
(4) Private TV Channels
The only independent channel observed, Dream II, was extremely biased, since
most of its programs promoted the NDP candidate.
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